For the Summer of 2022

Written By

GlobalOwls

Top Content Marketing Books 

1.  Epic Content Marketing by  Joe Pulizzi

"Epic Content Marketing" takes you step by step through the process of developing stories that inform and entertain and compel customers to act--without actually telling them to.

2.  Managing Content Marketing by Robert Rose & Joe Pulizzi

Managing Content Marketing shows you, in detail, how to manage content marketing within your organization. Whether you come from a small company or multi-billion dollar brand.

3.  Everybody Writes by  Ann Handley

Finally a go-to guide to creating and publishing the kind of content that will make your business thrive.

4.  Building a StoryBrand by Donald Miller

The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage.

5.  Jab, Jab, Jab, Right Hook by Gary Vaynerchuk

Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms.

6.  Content That Converts by Laura Hanly

This book is for entrepreneurs and the leaders of B2B businesses who want to use content marketing to bring a predictable stream of qualified leads into their sales cycles, and need a replicable system to make it happen.

7.  How to Shoot Video That Doesn’t Suck by  Steve Stockman

Here's how to think in shots--how to move-point-shoot-stop-repeat, instead of planting yourself in one spot and pressing "Record" for five minutes.

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