Pros Love in 2023

Written By

GlobalOwls

Top Marketing Books 

1.  Effective Social Media Marketing for Nonprofits 

Nonprofit Marketers are the heroes of our society. This book provides tactics, strategies, tools, and homework to get more out of your social media marketing efforts.

2.  Effective Lead Generation - For B2B SaaS Marketers

In this book, we reimagine what it means for marketing to deliver opportunities to the sales team. We are focused on the intent of the prospect based on the action they've taken, We create conversations not ‘Leads’

3.  How To Get 1,000,000 Websites Visits With The Help Of AI: Strategies, Tips, Tools, And Daily Rituals

4.  Hooked: How to Build Habit-Forming Products by  Nir Eyal

People using your product is cool, but people habitually using your product is cooler. There’s a pattern to which products and services catch attention and become essential for consumers and which, and Hooked answers how to to do just that.

5.  Influence: The Psychology of Persuasion by Robert Cialdini

You’ll learn the six universal principles of influence and how to use them to become a skilled persuader—and, just as importantly, how to defend yourself against dishonest influence attempts.

6.  How Brands Become Icons by Douglas B. Holt

Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--they are cultural icons.

7.  Originals: How Non-Conformists Move the World by  Robert Grant

Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coalition of allies

8.  Contagious, Why Things Catch On by  Jonah Berger

Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time

9.  Permission Marketing by  Seth Godin

Instead of annoying potential customers by interrupting their most coveted commodity—time—Permission Marketing offers consumers incentives to accept advertising voluntarily.

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